Google Analytics 4 (GA4) Integration
Send call conversions to GA4 and see every phone lead in the same reports as your other conversion events.
Why Call Data Belongs in GA4
- GA4 is where your team already does its analysis — calls shouldn't be missing
- Call conversion events sent to your GA4 property in real time
- Source, medium, campaign and keyword attached from the originating session
- Calls attributed correctly in channel groupings and campaign reports
What Gets Sent to GA4
- Call conversion event triggered when a tracked call connects
- Source, medium, campaign and keyword from the originating session
- Call duration, so you can filter on calls over a minimum length
- Custom dimensions — caller type, IVR selection and call outcome
Setup
- Configured in the Jet portal with your GA4 Measurement ID
- No code changes beyond the Jet snippet already on your site
- Jet team assists with configuration as part of onboarding
Complete Your GA4 Attribution
Call conversions in GA4 alongside every other channel.