Integration

Google Ads Integration

Feed real call conversion data into Google Ads and let Smart Bidding optimise for campaigns that generate actual phone leads.

The Problem With Google's Native Call Tracking

  • Google-forwarded numbers capture only limited call data
  • No session-level data from your website, no CRM integration
  • A 3-second wrong number counts the same as a 4-minute qualified enquiry
  • Jet sends richer, more accurate call conversions back to your campaigns

What This Means for Your Campaigns

  • Smart Bidding (Target CPA / ROAS) receives actual call conversion data, not just click data
  • Campaigns that generate call conversions are rewarded with more efficient bid allocation
  • Campaigns that generate clicks but no calls can be identified and scaled back
  • Call conversion value can be passed back to Google Ads for value-based bidding

Setup

  • Add your Google Ads account ID in the Jet portal
  • Jet creates call conversion actions and starts sending data automatically
  • Compatible with all campaign types — Search, Performance Max and Demand Gen

Give Smart Bidding the Data It Needs

Call conversions flowing into Google Ads in real-time.