Westpac, Jet Set Travel and MYOB Join With Jet Interactive
13 November 2012 10:28:17
Jet Interactive is pleased to announce our three latest clients - Westpac, Jet Set Travel and MYOB. We are looking forward to working with these iconic companies and bringing them the market intelligence that our unique CallTrackerTM technology enables.
Westpac signed up with Jet to optimise their conversion and dramatically reduce CPA across their Digital (SEM, Affiliate and Banner ads), TV and Press ads. This implementation was a whole of business project and included the Westpac brands of:
- Bank of SA
- Bank of Melbourne
- St George
Jetset Travel (Australia's largest Travel Group) use Jet interactive to track and record phone calls from various promotional channels and then route those calls to the participating partner travel agent of JetSet Travel, Harvey World Travel and TravelScene.
MYOB implemented Jet Call Tracking across their Mobile website, which including tracking all customer groups of New, Existing, Accountants and Enterprise customers. With the successful launch of this stage 1 solution we are ramping up for a whole of website execution.